A little about me
I'm a self-taught marketer and builder. I build marketing systems, experiment with AI, and create things I want to exist. I write about whatever I'm trying to figure out.
- Former plumber turned marketer — 10 years deep now
- 6 years nomading between Australia, Bali, Germany & Thailand
- Building Blitz — a goal-first project management tool
- Experimenting with AI agents for high-leverage marketing systems
- Into deep tech, sci-fi, health, and long-term thinking
Interests
- AI and where it's actually heading (not the hype)
- Deep tech — Pablos Holman calls it "technology that matters."
- Health, longevity, and not falling apart
- Books — sci-fi especially, but anything that makes me think differently
- Marketing systems that run without you
- Building things with zero coding experience
Things I believe
- Don't play other people's games. Create your own.
- If you wouldn't work on the problem for 10 years, it's probably not worth starting.
- When AI can replicate your product overnight, your moat is what you can't copy-paste.
- Entrepreneurs will fix unemployment before governments do.
- Buy less. Do more.
- Most results follow power laws. Find the 20% that matters and ignore the rest.
Projects
Blitz
Building now
A project management tool built around one idea: set high-level goals, then only work on tasks that achieve them. I wanted this and tools like Asana hid the features I needed behind paywalls, so I'm building it myself. Zero coding experience, just learning as I go.
AI marketing systems
Experimenting
Building AI-powered systems that handle real marketing work for small business owners. Not chatbots — actual systems that research, plan, and execute.
This site
Ongoing
A place to write and think out loud. Trying to finally get over the hurdle of not writing.
Marketing work
I've spent 10 years helping businesses fix their marketing. Email systems, outbound, funnels, automation. Some highlights:
$112k
revenue from email automation flows in 30 days (eCommerce)
400% / 240%
sales growth and user growth for a B2B SaaS over 12 months
52.7%
open rate on cold outbound email campaigns
39.2%
acceptance rate on LinkedIn outreach
If you're running a business and your marketing feels like it's held together with duct tape — get in touch: jake[a]jakewinstanley.com